The challenge given to a hundred selected design teams was to position 10,000 homes on a preselected location of two by two kilometers. This was the task assigned to achieve the desired one million additional homes in the Netherlands over the next ten years, as envisioned by the government.

Samen. Gebouw. Bewust / Together. Building. Conscious.

• Architecture must create prerequisites for physical encounters among people to live more socially Together.
• Architecture must provide a Building. for and by people in a mix of public, semi-public, and private spaces.
• Architecture must be more Conscious. in both construction and usage.

All 100 scale models were then brought together to create the largest scale model ever seen in the Netherlands. It was showcased during the 10th edition of the International Architecture Biennale in Rotterdam.